Successful Restaurant Strategies

Author: Fisher, Douglas P., B.A.S., M.Sc., CMC, FCSI

Hospitality Ink, 1998

Endorsement
Written by one of North America's leading foodservice and franchise consultants, Successful Restaurant Strategies offers both budding and seasoned restaurateurs thought-provoking ideas and action-oriented techniques. These can be followed to develop everything from powerful business and strategic plans, to effective operational guidelines and menu analysis, to positioning their operations for franchise development and growth. Each proven suggestion in this unique volume can help increase operating profit and long-term growth. Clearly written, each strategy and technique is well explained and easy to follow. Whether reading the entire book for a comprehensive range of results-oriented suggestions, or simply referring to particular topics of special interest, Successful Restaurant Strategies will provide valuable insights and tools to maximize profit for all restaurateurs.
 
Worthwhile reading for both the budding restaurateur and we more "seasoned" professionals. ...it took me thirty-two years of trial and error to learn the lessons presented in this book.
Ruth U. Fertel, Founder & Chairman, Ruth's Chris Steak House

It is one of a very few texts that you should use as a "must" reference.
J. Charles Grieco, Chair and President, The Ontario Hostelry Institute

The most thorough restaurant management book I've ever read. Full of practical applications every one of us can use in our business life.
Ron DiNella, Vice President of Finance, Morton's of Chicago

A book of basic truths to be read and reread by everyone in the industry... It includes information that's vital to restaurateurs, equally addressing topics that apply to those in the stages of start-up, ongoing management, and franchising... providing scientific methodology for increasing bottom-line profits.
Phillis Ann Marshall, FCSI for The Consultant Magazine